Google Ads (AdWords) has now evolved into a complex feature-rich platform. Whilst it can offer huge opportunities, it can also be difficult to understand and navigate. As a result, a large percentage of campaigns are run at a loss, due to poor setup and management.
This Google Ads training course will give attendees practical guidance on how to plan, create, manage and optimise their campaigns, maximising all available features within the platform. The course will also uncover "hidden" opportunities in Google Ads, providing attendees with practical advantages using the platform.
This session is very interactive, with practical demonstrations of the Google Ads interface throughout the day. It will also give everyone ample time to ask questions about their own campaigns.
With competition and bids for first page Google listings steadily increasing, running successful and profitable Google Ads campaigns is becoming more and more challenging and time-intensive.
This advanced Google Ads course will demonstrate advanced techniques aimed to optimise your Google Ads activity, and maximise your return-on-investment. During the day, you will learn tips and techniques that you won't read about in blogs, which will leave you inspired and refreshed.
If you've been running Google Ads campaigns for a while and need to inject new strategies that will deliver better results, then this course is for you.